The Appearance poster
Film · 1996 · 40m

The Appearance

Der Auftritt

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Synopsis

An advertising agency has to pitch a marketing concept to an optician's consortium, represented by the manager who is the first to see the campaign. The logo submitted is examined from every angle: it must simultaneously express both the company's dynamism and its reliability. A fascinating, dispassionate glimpse behind closed doors, where every detail is dramatized to win that lucrative contract.

Details

Director
Harun Farocki
Release
July 14, 1996
Status
Released
Country
Germany
Network
Harun Farocki Filmproduktion
Runtime
40m

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Where to watch

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