Sell & Spin: A History of Advertising
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Synopsis
From ancient phrases etched in stone, to today's cutting edge multimedia commercials, selling has always meant grabbing attention. This is a story of explanation, exaggeration and even exploitation, a story that extends from Roman highways to Madison Avenue. This TV documentary provides an in depth analysis of how advertising came to be and how it’s overall effectiveness was gained through much trial and error.
Fiche technique
- 1 janvier 1999
- Released
- 1 h 31 min
Où regarder
Aucune offre de streaming connue (pays : France).
