Affiche de Miss Springmaid
Film · 2016 · 27 min

Miss Springmaid

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Synopsis

"Colonel" Elliott White Springs spearheaded an innovative ad campaign to sell bed sheets that changed the approach of the country's advertising industry. He began acquiring and commissioning artwork depicting attractive young women as "Springmaids." He copiously employed sexual innuendo in his ad copy. Many were outraged by his approach, but there was convincing proof that "sex sells."

Fiche technique

Réalisation
Steve Folks
Sortie
1 mars 2016
Statut
Released
Durée
27 min

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