Affiche de Schwechater
Film · 1958 · 2 min

Schwechater

★ 4,9/10 · 54 votes sur TMDB

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Synopsis

In 1957, Peter Kubelka was hired to make a short commercial for Schwechater beer. The beer company undoubtedly thought they were commissioning a film that would help them sell their beers; Kubelka had other ideas. He shot his film with a camera that did not even have a viewer, simply pointing it in the general direction of the action. He then took many months to edit his footage, while the company fumed and demanded a finished product. Finally he submitted a film, 90 seconds long, that featured extremely rapid cutting (cutting at the limits of most viewers' perception) between images washed out almost to the point of abstraction — in black-and-white positive and negative and with red tint — of dimly visible people drinking beer and of the froth of beer seen in a fully abstract pattern.

Fiche technique

Réalisation
Peter Kubelka
Sortie
1 janvier 1958
Statut
Released
Pays
Austria
Durée
2 min

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